Shana Tova is the non-Hebrew-character way of writing Happy New Year
(literally year good).  Rosh HaShanah (literally head the year) starts at
sundown October 3 and is a time, traditionally, to begin reflecting on the
past year, cleansing and renewing the spirit, to get ready for a good
inscription in the book of life for the year ahead, when the book is closed
10 days later.

So, Shana Tova to any for whom the wishes are meaningful.

Sylvia

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