What is the problem you want fixed?
What is the policy solution you want to see?
Who are the decision makers with the power to make that change?
What will those targets need to hear?
Who will you get to speak on behalf of your cause?
What actions will you take?
Who will oppose us?  What will they say?  How will we counter these points?

centerscene, Winter 2007, p 3.  California Endowment


"People Who experience mood swings, fear, voices and visions"