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Sun, 24 Sep 2006 20:36:10 EDT
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<<Disclaimer: Verify this information before applying it to your situation.>>

 
 
Dear fellow Celiacs:
 
I am starting a national letter writing campaign,"Gluten Free is Good  for 
Business". I am hoping people like you and I will send this letter to  all the 
restaurants that we would like to see have gluten free menus or  choices.
 
 My first goal is to write to restaurants then to food  manufacturers.
 
Diane Smith
Northbrook, Illinois
 
Letter to copy and send to restaurants of your  choice.
 
 
Gluten-free  is Good for Business 
Dear: 
We would like  your restaurant to be aware of the national campaign, “
Gluten-free is Good for  Business.”  There are currently 2.2  million Americans that 
are affected by Celiac disease. These 2.2 million diners  seek out restaurants 
with gluten-free menu  items. 
Restaurants seeking to improve sales can do so  by offering gluten free menus 
in addition to their standard  menus. Gluten-free menu items can only 
increase traffic  and referral business. Adding these menus, prevents customer loss 
to  restaurants that offer gluten-free menus. 
Gluten-free  menus expand the number of diners beyond those who order the 
gluten- free  choices.  We have family, friends,  and co-workers who dine with 
us. When we go out to eat, the restaurant chosen is  one that will accommodate 
the Celiac in the  group. 
We take  clients out to lunch and they take us out. Our companies have 
holiday parties.  We have family reunions, we have weddings, and we have baby 
showers. We  celebrate birthdays, anniversaries, Valentines Day, and Mother’s Day.  
Only one diner of the  5,  25 or 100 diners in the group may order from the 
gluten-free menu.  But, you can be sure we chose that restaurant because they 
had a gluten free  menu. 
Several  national chains now have gluten-free menus. P. F. Changs, Bonefish 
Grill,  Wild Fire, and Outback Steak House all have gluten-free menus. They 
make it easy  for Celiacs to dine there and those Celiacs bring other diners with 
them. One  gluten-free diner may bring 5 or 6 diners ordering from the 
standard  menu. 
See this recent article, “More restaurants offering  gluten-free menus; 
increasing  awareness of people with incurable wheat allergies  “ 
_http://www.msnbc.msn.com/id/9144025/_ (http://www.msnbc.msn.com/id/9144025/) 
 
Thank  you. 
_______________________________________________________________ 




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