<<Disclaimer: Verify this information before applying it to your situation.>>

Many people could not get the link to work so here is the portion of
interest.
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Mintel's Global New Products Database Trend Predictions for 2004

CHICAGO--(BUSINESS WIRE)--Dec. 4, 2003--Some things to look forward to! The
predictions by Mintel's Global New Products Database for what will be hot or
not in 2004.
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Health positioning claims
Largely unmarked on US packaged goods are health claims for consumers with
specific dietary concerns. However, we expect such markings to appear for
diabetics similar to the Low Glycemic Index claim that has developed in
Australia, which measures the effect of carbohydrates on blood glucose
levels. The marking helps diabetics and others with related concerns (e.g.
low carb dieters) quickly identify the foods that are scientifically
evaluated as being suitable for their diet, without having to rely on
ingredient statements. Another claim that will gain ground is Gluten Free,
for those with Celiac disease who have an intolerance to wheat products.
---Established in 1972, Mintel incorporates Mintel Reports, Global New
Products Database (www.gnpd.com <http://www.gnpd.com>), and Mintel
Consultancy. Mintel is an independent research company with offices in
Chicago, London, and Sydney. For more information on Mintel, please visit
our website at www.mintel.com <http://www.mintel.com>.

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