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From:
Kelly Pierce <[log in to unmask]>
Reply To:
VICUG-L: Visually Impaired Computer Users' Group List
Date:
Tue, 13 Jan 1998 19:18:13 -0600
Content-Type:
TEXT/PLAIN
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TEXT/PLAIN (387 lines)
This was on the front page of today's New York times.

kelly


      January 13, 1998

With Boom in High Technology, Software Jobs Go Begging

      By AMY HARMON

     E very so often, the co-founder of Carnelian Inc., James Kittock,
     hears the phones at his Silicon Valley start-up company begin to
     ring in order, from one cloth-covered cubicle to the next: 0976,
     0977, 0978. ... He knows -- everyone in the Valley knows -- it is
     the recruiters, calling to steal his programmers away, often at
     huge salaries.

     Kittock, 27, cannot really blame them. Carnelian itself has been
     known to resort to guerrilla tactics in what has become an
     increasingly desperate scavenger hunt for highly paid digital-age
     translators who can mediate between mind and machine. And like
     other employers nationwide these days, Carnelian has found that
     there is simply not enough talent to go around at any price.

     "For us, it was a choice of lowering our standards or waiting, and
     we chose to wait," Kittock said, "but it's tough to see time
     slipping by and things not moving ahead because of a lack of
     horsepower." His company, which develops software for Internet
     publishing, could use twice the dozen programmers it now employs.

     Kittock's lament echoes throughout the world of high technology and
     beyond. As America relies more heavily on computer software than
     ever before, the demand for people who can develop and use the
     tools of the modern age has vastly outstripped the existing supply.
     And the shortage is expected to get much worse as an estimated 1
     million new programming jobs come open in the next nine years.

     Help-wanted ads are multiplying for the coders who can write in
     fashionable computer languages like Java, for the testers who find
     the bugs that the coders invariably leave behind and for the
     systems analysts who figure out how to make it all work together.

     The talent shortage is so pronounced that members of the Clinton
     administration announced Monday that the government would invest
     $28 million in new initiatives to encourage training more
     programmers. The initiative was announced at a meeting that will
     continue Tuesday with industry officials and academics in Berkeley,
     Calif., to explore potential solutions.

     Under the administration's plan, which was first reported in The
     Washington Post, the Labor Department will offer $3 million in
     grants to schools, businesses and local governments to retrain
     laid-off workers as programmers, and it will spend another $8
     million to build a World Wide Web site where employers can post job
     offerings and workers can post resumes. The Commerce Department
     will spend $17 million to bring technology resources, including
     training, to poor people.

     The administration's initiatives are driven by concern about the
     economic implications of the programmer shortage when information
     technology, grossing more than $865 billion a year, is the nation's
     largest industry, with the software segment growing more than twice
     as fast as the overall economy.

     What is more, the shortage is contributing to a looming crisis
     known as the year 2000 problem, a legacy of a long-practiced
     programming economy in which years were denoted with two digits --
     using 75 for 1975, for example. Unless all date-sensitive lines of
     computer code are tracked down and fixed, many businesses and
     institutions, from banks to government agencies to research labs
     and air traffic control centers, will be thrown into chaos or
     simply cease operating on Jan. 1, 2000.

     Why the shortfall in programmers? For one thing, in Silicon Valley
     over the last two years, hundreds of new companies have opened, all
     hungry for someone -- anyone -- who can string together lines of
     computer code.

     At the same time, the field has yet to recover from a downturn in
     the late 1980s and early '90s, when downsizing by aerospace
     companies and big technology concerns like IBM Corp. and AT&T Corp.
     threw many computer scientists out of work and discouraged college
     students from pursuing computer careers. From a peak of 50,000 in
     1986, the number of bachelor's and graduate degrees in computer
     science plummeted to 36,000 in 1995.

     Yet, for students, job security is not the only issue when deciding
     for or against a career in computer science. Some cite its image:
     The "nerd factor," marked by the pasty pallor known as a "monitor
     tan," seems to trump a recent "geek chic" trend in a notoriously
     antisocial profession. And much of the work is tedious.

     "We need a large technical class that is well trained to do work
     that is mind-numbingly boring," said Eric Roberts, associate
     director of Stanford University's computer science program.
       ______________________________________________________________

     Where They Come From

     With openings for programmers and other computer services workers
     far outstripping the number of new graduates in the field,
     employers are hiring more people without computer science degrees,
     like electrical engineers and mathematicians, or turning to
     noncitizens to fill vacancies.

     Background of new employees in programming and computer services

     [INLINE]

                    Sources: National Software Alliance
       ______________________________________________________________

     Over the last two years, the overheated job market has pushed up
     computer science enrollment, but to nowhere near the level that
     analysts say will be necessary to meet the industry's needs.
     Between 1996 and 2006, more than a million new jobs requiring
     software skills should be created, according to a recent Bureau of
     Labor Statistics report. That represents a remarkable 6 percent of
     all new jobs expected to be created in that period.

     But those numbers, which make no attempt to measure projected
     supply, join a slew of other emerging statistics that expose the
     extent of a labor shortage that could have significant economic
     repercussions. According to industry estimates, 200,000 to 400,000
     jobs requiring computer software skills stand open now.

     In Silicon Valley, where the competition for the best and brightest
     is most fierce, companies like Netscape Communications Corp. offer
     perks like car washes at lunch and an in-house dry-cleaning service
     that provides cubicle-to-cubicle delivery. Alex Musil, a
     22-year-old who was hired recently, said he particularly enjoyed
     Netscape's Le Concierge service, which handles entertainment
     purchases for employees.

     "I bought my parents a cruise through them," said Musil, who was
     hired out of Stanford University with an annual salary of $54,000
     last year.

     Without enough programmers to go around, established companies are
     being forced to delay or even scrap technology projects, and
     start-ups are finding it harder to attract the workers they need.

     If the talent drought continues, the entire national economy may
     feel the effect of lost wages and slowed innovation. And the
     competitive advantage that the United States has long held in
     technology may be at risk.

     "This is like running out of iron ore in the middle of the
     Industrial Revolution," said Harris Miller, president of the
     Information Technology Association of America, which represents
     computing and telecommunications companies.

     Paucity of Recruits: Image and Tedium Repel Students

     T he most pressing question for both research and industry is how
     to get more computer scientists into the pipeline.

     "Despite the fact that there are huge salaries to be made, kids
     don't choose these fields," said Richard Skinner, president of
     Clayton College and State University in Atlanta, who heads a
     Commerce Department task force on how universities are responding
     to the labor shortage.

     A good programmer needs to exist comfortably in the "machine
     state," writing and meticulously checking and double-checking
     hundreds of lines of code that are often just a small part of a
     much larger project. It is a talent that is hard to come by -- and
     one often disparaged in mainstream culture.

     There are few role models for computer-related jobs, and even
     people like Bill Gates, chairman of Microsoft Corp. and something
     of a popular icon, tend to be far better known for their
     achievements as business moguls than for their skills as software
     engineers.

     "Let's face it, when you think of a programmer, the image is an
     overweight person eating Snickers bars and drinking Coke and
     sitting in front of a screen with big glasses on," said Ed
     Lazaowska, chairman of the computer science department at the
     University of Washington. "The pitch I make to high school kids is:
     'Where's the intellectual excitement? Why would you choose civil
     engineering or mechanical engineering? There's only so much you can
     do with asphalt."'

     But Tamer Hendi, 19, a student at the Georgia Institute of
     Technology, sees little that is cool about computer science. "I
     couldn't see myself doing it," he said. "I'd rather do chemical or
     industrial engineering, try to get a job where there will be more
     dealing with people."

     At this week's meeting in Berkeley, in the hope of countering the
     negative image, industry officials recommended a promotion campaign
     similar to the dairy industry's "Drink Milk" ads that feature
     basketball and football stars and other celebrities wearing milk
     mustaches. Such a campaign, which could be sponsored by the
     computer industry, would promote the positive aspects of
     information technology and possibly feature industry leaders like
     Kim Polese, the young founder of the high-profile software start-up
     Marimba.

     Recruiting more women like Ms. Polese to the field is considered
     crucial because the share of computer science degrees awarded to
     women in the United States has fallen steadily, to 28 percent in
     1994 from a peak of 36 percent in 1984. A more proportional
     representation of women could go a long way toward meeting the need
     for programmers.

     Only 17 percent of those taking the advanced placement test for
     computer science in the nation's high schools last year were women,
     the lowest of any subject. Girls often lack the early math training
     that many boys get. And in what Jane Margolis, an anthropologist at
     Carnegie Mellon University, calls the "computer gene" response,
     many women she has interviewed simply believe they are not born
     with the ability to do computer science.

     At the same time, many women who demonstrate both the aptitude and
     appetite for programming are turned off by the nature of the work.
     For example, Zoe Woodworth, 21, who was one of only six women in
     her freshman computer science class of 100 at Carnegie Mellon, is
     also one of three who have since dropped out.

     "I love math, but I realized I'm just not a computer scientist,"
     Ms. Woodworth said. "I was burned out, and I didn't care about the
     subject matter. It just seemed passionless." She is now an art
     major.

     The bigger problem may have less to do with image than with
     reality. The jobs where programmers conceive and design products
     are rare. The bulk of the openings are for what students refer to
     derisively as "cubicle hackers" or "code machines," people who type
     endless streams of commands to someone else's specifications.

     Max Edleson, a Stanford freshman who ran a corporate Web site last
     summer, knows the drudgery. "I got paid a massive amount to sit in
     front of my computer eight hours a day, but I got physically ill
     doing it," he said. "I felt this void of thought that I couldn't
     deal with."

     Edleson, who said he had intended to major in computer science, is
     now studying philosophy instead.

     Even students like Eric Cheng, a much-sought-after Stanford
     graduate student, have doubts about the profession.

     "There's never a question that you won't get a job," Cheng said.
     "There's just the question of will you be bored. If you go in the
     movie theaters around here on opening night of any science fiction
     or thriller, you can see the people with monitor tans. I just don't
     want to be like that. I'm looking for more of a balance."

     Graham Miller, Cheng's classmate, is already thinking about an exit
     strategy. "Programmers only last up to 10 years or so," Miller
     said. "After that, you need to find something else to do."

     Still, for Miller and many of his colleagues, the payoff comes with
     the thrill of solving a problem, of making a program work. "It's
     about understanding what the computer is thinking," Miller said.

     Broader Job Market: Software Producers and Clients Compete

     T he hunger for programmers is not limited to companies that make
     software to sell to others. As the nation's corporations reorganize
     themselves to take advantage of the huge digital file cabinets
     known as data bases and of communications networks and software
     that allow them to increase productivity, the high-technology
     help-wanted ads are increasingly posted by the likes of Wal-Mart,
     General Motors and Federal Express. In the job market, that leaves
     the software producers competing against the buyers of their
     products.

     "In the past, it was just IBM, Intel and us looking for these
     people," said David Pritchard, director of recruiting for
     Microsoft.

     Some economists argue that the work force will naturally swell to
     meet the demand as salaries for those with software skills climb as
     much as 20 percent annually compared with the 4 percent annual wage
     increase of the average American worker. The average programmer
     earned $58,200 in 1995 and $66,500 in 1996, according to the
     Information Technology Association of America. But a consensus is
     growing in industry, academic and government circles that the lure
     of higher pay may not, by itself, be sufficient to correct the
     skilled-labor shortage.

     "This is not like we need hundreds of more sales clerks," said
     Shirley Tessler, a researcher at the Stanford Computer Industry
     Project, a group of academicians investigating the shortage. "There
     is a serious demand for high-end people. We're talking about people
     to design software for a critical medical device that goes inside
     your body, to do product management, to manage quality assurance."

     Nor is Ms. Tessler particularly encouraged by the increase in
     computer science enrollment last year. For one thing, not all of
     the new students -- particularly women -- will stay the course. In
     addition, almost one-fifth of all computer science students are
     foreign nationals, many of whom will return to their native
     countries after graduating.

     Already, American technology companies have set up operations in
     India, Ireland and the Philippines to take advantage of
     increasingly skilled foreign labor pools. Information industry
     employers in the United States sponsor some 15,000 foreign
     professionals under federal immigration law, which allows 65,000
     professional foreign workers to come to the United States each
     year, and they are lobbying to raise the cap.

     But some economists worry about relying on foreign workers to fill
     the software gap.

     "There's a real danger that we'll assume the market will take care
     of this, and we'll be right -- only it's a global market," said
     Jeffrey E. Garten, dean of Yale University's School of Management
     and the former under secretary of commerce for international trade
     in the Clinton administration. "Unless we become much more
     deliberate in how we address this, we'll find that what could be
     quite good jobs for Americans will all take place abroad."

     Even global supplies of technology workers are no longer as
     available as they once were. India's universities, for instance,
     turn out 55,000 students in the field each year but are not keeping
     pace with that nation's rapidly growing software industry.

     What is more, the bidding war for software talent, in which
     corporations can offer stock options and salaries that universities
     and research institutions cannot match, makes it harder to find
     people who will devote themselves to the long-term research that
     might generate the next technological breakthroughs or to teaching
     the next generation of computer scientists. The number of advanced
     degrees granted in computer science has stayed flat, at about 1,000
     a year, for the last decade, and doctoral students now often choose
     a dissertation project based not on whether it advances basic
     knowledge but on whether it represents a viable business
     opportunity.

     "The phrase is 'eating your seed corn,' and we will pay a price for
     it," said Michael Garey, director of mathematical sciences research
     at Bell Laboratories. "So many of the bright people are being
     siphoned off to shorter-term opportunities that we are not doing a
     good job of building the foundation we're going to need for the
     next wave of innovation that might occur 10 or 20 years from now."

     Filling the Void: No Experience Is Necessary

     T o remove some of the barriers for people who lack experience, the
     University of Washington has begun offering a "no background"
     introductory class. But even if such programs succeed in broadening
     the appeal of the discipline, it will take time to produce
     employable graduates. Meanwhile, desperate employers are
     increasingly reaching out to people who have not traditionally
     considered technology jobs.

     Microsoft has set up a division to train its recruits and others
     who will be hired by corporate customers. The Defense Department is
     sponsoring a retraining program for aerospace engineers and others
     who have skills that could translate into computer expertise. Some
     technology concerns are working with two-year community colleges to
     train people quickly and to impart the most current skills in a
     field where knowledge quickly becomes outdated.

     Gail Fitzgerald, director of the Computer Task Group in Buffalo, a
     company that provides entire staffs of information technology
     specialists to corporations, says she is training almost anyone she
     can find. After 12 weeks of intensive training, graduates will not
     be able to design next-generation weapons systems, but they can
     diagnose certain kinds of computer problems and earn as much as
     $35,000 a year.

     "We've had an accountant, a lawyer, a high school literature
     teacher, a professor from the University of Alaska, several
     musicians," Ms. Fitzgerald said. "We find musicians typically have
     a very good aptitude."

     Whatever the frustrations for employers, and however cloudy the
     outlook for national competitiveness, there is one business group
     benefiting in a big way from the dearth of digital talent:
     technology headhunters.

     "The demand is insane," said Bob Jacobs, director of engineering
     recruiting for Interim Search Solutions in San Francisco. "It's a
     war. I'm on the 37th floor looking at the San Francisco skyline,
     and I can see 30 different empty floors where they have 20
     cubicles, two programmers, and $2 million. They need to fill those
     cubicles."

                 Copyright 1998 The New York Times Company

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