For more than 93 years, the American Civil Liberties Union
Foundation (ACLUF) has been at the forefront of virtually every
major battle for civil liberties and equal justice in this
country. Principled and nonpartisan, the ACLU has offices in all
50 states, Washington, DC and Puerto Rico, and brings together
the country’s largest team of public interest lawyers,
lobbyists, communication strategists, members and activists in
the advancement of equality, fairness, and freedom, especially
for the most vulnerable in our society.
The Communications Department of the National office in New York
City is seeking applicants for the full-time position of Digital
Media Associate.
OVERVIEW
The ACLU places great emphasis on the role of communications in
framing the debate on its issues, building support, and
increasing the impact of its work. The Communications
Department is responsible for promoting the ACLU’s mission, its
brand and its programs through the media, multi-faceted
campaigns, digital and social media communications, publications
and events.
The Communications Department is seeking a Digital Media
Associate to join its Online Engagement unit. The Digital Media
Associate is responsible for ACLU’s social media channels,
including producing and posting content, growing and engaging
audiences, and developing campaign and promotion strategies.
Reporting to the Director of Online Engagement, the Digital Media
Associate will work closely with staff across the organization to
achieve the ACLU’s social media goals.
ROLES AND RESPONSIBILITIES
* Maintain ACLU’s presence and profiles across primary
social media channels.
* Write and edit posts and campaign content; maintain the
publishing calendar and schedule posts.
* Develop social media campaign and promotion strategies.
* Collaborate with Communications and program staff to
identify high-impact opportunities to increase the visibility of
our advocacy, programmatic and legislative work, and to generate
email list and social media audience growth.
* Monitor social media trends, and emerging practices.
Evaluate social media platforms for adoption by ACLU.
* Serve as ACLU’s social media champion and expert; train
staff on developing their social media presence; work with ACLU
Affiliates to implement social media best practices.
* Manage online advertising on Facebook, Reddit, and Twitter.
* Provide off-hour coverage for social media posts. Assist
with weekend web and social media publishing as part of a
rotating coverage schedule.
* As-needed, assist with web content publishing to ACLU.org.
* Track and monitor the success of social media and online
engagement initiatives.
* Assist with special projects including online actions and
advocacy campaigns, live social media events, and communications
campaigns to support ACLU programs.
* Work as part of a multidisciplinary team that includes
digital communications, online campaigners, web production, and
online fundraising.
EXPERIENCE AND QUALIFICATIONS
* Bachelor’s degree and a minimum of three years of related
experience or an equivalent level of work experience is required.
* Excellent verbal, writing and interpersonal communications
skills; strong attention to detail, ability to write and deliver
work product under deadlines, and commitment to high quality
standards.
* Experience developing social media content for issue-based,
nonprofit, or political advocacy organizations; familiarity with
a broad range of social media strategies.
* Significant experience managing professional social media
profiles on Facebook and Twitter. Experience using and
evaluating emerging social media platforms.
* Basic experience with HTML, CSS and Photoshop.
* Ability to manage several complex projects simultaneously,
often under tight deadlines.
* Must be self-motivated, demonstrate grace under pressure
and possess the ability to work well both independently as well
as within a team.
* Demonstrated commitment to the mission of the ACLU.
COMPENSATION
The ACLU offers a generous and comprehensive compensation and
benefits package, commensurate with experience and within
parameters of the ACLU compensation scale.
HOW TO APPLY
Please submit a letter of interest (with salary requirements),
and a resume) to [log in to unmask]<mailto:[log in to unmask]>
- reference [COMM-42 / ACLU-W] in the subject line.
Applications can also be mailed to:
Communications Department
RE: [COMM-42/ INCL 35ACLU-W]
American Civil Liberties Union Foundation
125 Broad Street
New York, NY 10004
Please indicate where you learned of this career opportunity.
Applications will be accepted until the position is filled.
This job description provides a general but not comprehensive
list of the essential responsibilities and qualifications
required. It does not represent a contract of employment The
ACLU reserves the right to change the description and/or posting
at any time without advance notice.
The ACLU is an equal opportunity employer. We value a diverse
workforce and an inclusive culture. The ACLU encourages
applications from all qualified individuals without regard to
race, color, religion, gender, sexual orientation, gender
identity or expression, age, national origin, marital status,
citizenship, disability, and veteran status.
The ACLU undertakes affirmative action strategies in its
recruitment and employment efforts to assure that persons with
disabilities have full opportunities for employment in all
positions.
We encourage applicants with disabilities who may need
accommodations in the application process to contact
[log in to unmask]<mailto:[log in to unmask]>.
Correspondence sent to this email address that is not related to
requests for accommodations will not be reviewed. Applicants
should follow the instructions above regarding how to apply
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