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Subject:
From:
"ray t. mahorney" <[log in to unmask]>
Reply To:
ray t. mahorney
Date:
Wed, 20 Dec 2006 03:46:53 -0000
Content-Type:
text/plain
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text/plain (92 lines)
(You have to admire the logic I mean if it worked for drivers licenses *that's where I got mine* why not radio 
licenses?)
For Immediate Release

December 16, 2016

(Battle Creek, MI) -- It was announced today that
Kellogg's, America's largest
breakfast cereal manufacturer, and the Federal
Communications Commission
have signed an agreement to issue Amateur Radio
Licenses on specially marked boxes of Kellogg's Corn
Flakes.

Through this unprecedented move, which the FCC
believes will enhance
amateur radio's popularity, persons interested in
obtaining an amateur radio ticket will no longer be
required to study and sit for an examination testing
their skills to safely and properly operate an amateur
radio station.  Individuals will be able to obtain an
amateur radio license simply by purchasing this common
breakfast cereal and consuming it per the package
directions.

In a subsequent announcement by Kellogg's a spokesman
said they are proud to have been selected by the
government to be the issuer of licenses for amateur
radio in the US and Possessions, and hopes soon to
make similar agreements with radio license issuing
authorities in other countries where Kellogg's
products are sold.  No other world governments were
mentioned by name.

Frederick K Appleby, Vice President of Kellogg's
Consumer Affairs Division in Battle Creek, said that
the amateur radio licenses will be located at the
bottom of the cereal box ensuring all the corn flakes
are consumed prior to obtaining the license.  "We
don't want to give the impression we are just giving
these things away," said Appleby, "the ticket will be
placed so that it comes out in the last bowl of cereal
poured, ensuring full box consumption compliance."

In a phone call to Riley Hollingsworth, the FCC's
Enforcement Director for Amateur Radio, we asked what
is to stop a prospective amateur radio licensee from
opening a new box of cereal and rooting around for the
license prior to consuming the cereal?  ".it's a
matter of self policing and integrity," replied
Hollingsworth, "the amateur radio community has always
shown its ability to conduct itself like ladies and
gentleman that they are.  Besides, the present
generation, and even the last one as well, have not
seen prizes packaged with cereal, so they will be
unfamiliar with that practice."  In further
discussion, Mr. Hollingsworth quipped, "you'd have to
be at least 50 years old or more to remember toys
packaged with cereal, and this new provision is
targeted to the 'instant gratification' generation who
are well under 30."

Discussions were held between Kellogg and the FCC as
to the placement of the Amateur Radio License in the
Cereal Box.  Kellogg originally wanted the license
printed on the box itself requiring it to be cut out
with scissors, thus saving production costs.  The FCC,
on the other hand, wanted the ticket placed in more
popular cereal types like "Honey, Fruits, and Nuts" or
"Sugar Smacks"  While Kellogg saw an opportunity to
boost sagging sales of the long time staple, Corn
Flakes, agreed to the in-box placement, thus both
sides settled on the middle ground with the ticket
neatly tucked inside specially marked Corn Flakes.

The Federal Communications Commission is based in
Washington, DC and is part of the Executive branch of
the federal government.  They are responsible for
implementation and adherence to federal law of
statutes regarding the safe and efficient use of the
RF spectrum by both commercial and non commercial
interests.

Kellogg, Inc., is based in Battle Creek, Michigan, a
100 plus year old company claiming to have bought out
the first maker and originator of breakfast cereal
early in the 20th century.



AP TIC 20161216 00-0930 AAM 

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