anjalee --

You asked some very interesting questions!  To begin with, you asked, "how
is it that creating and launching of web sites generate incomes?"

Actually, the creating and launching of websites do not, of their own,
generate incomes.  Just as the construction of buildings to house stores,
offices and manufacturing plants do not, of themselves, generate income.


Think of a website as a place of business.  It can be any kind of business
you like.  It can be a retail store that sells anything at all.  It can be a
professional office for a lawyer or an accountant.  It can be a
manufacturing facility that builds or assembles any number of products for
it's customers.  Or it can be an organization that provides a service to
it's customers.  It doesn't matter.

So a website is like a physical presence in the real world, where customers
can come to conduct business.  If you have a business that provides a
product or service that people want and need, then those customers need a
place where they can come to see what it is that you have to offer, so they
can shop and compare your products or services with others that they are
already aware of, or will soon be aware of as a result of their shopping,
and do business with you.

So a website becomes a virtual store, office or manufacturing facility where
your customers can come to conduct business with you, if you have something
that they may be interested in buying.  This website can exist instead of a
"brick and mortar" (physical) place of business, or in addition to one.

Now, if you do have a product or service that you believe others would be
interested in buying, then you, too, can set up a website to advertise what
it is that you have to offer, making the web pages as attractive as possible
to interest and entice your prospective customers, while, at the same time,
describing the product itself, and the many benefits customers achieve by
purchasing whatever it is that you have to offer.

Depending on what it is that you have to sell, you could also have the
website virtually automate the sales procedure itself.  In other words, if
the customer likes what he or she sees on your website, then that person can
seal the deal, by placing the order online, selecting the size, color, etc.,
of the item selected, and then, via a secure connection, enter their credit
card number, or Pay Pal identification, or whatever other method  of payment
you may have conveniently provided for your customers to do business online.
That way, they can do everything online themselves, without having to bother
you, or any of your employees to automatically make their purchase.  This,
of course, lowers your costs, as you do not have to pay employees to sit on
the phone and take orders, as it is now completely automated.

Or, of course, you can simply provide a telephone number for them to call,
instead of, or in addition to the automated method you have provided, in
order to speak to a live person in order to place their orders.

The nice thing about having a website business, is that your investment and
risk are typically much lower, as you don't have to go out and buy, lease or
rent a physical building in which to conduct business.

Also, being on the World Wide Web, you can offer your wares to the entire
world, rather than just to those people who happen to live or work in
proximity to wherever you happen to have your physical store.

In the unfortunate event that your business should happen to fail, then it's
quite easy to simply shut down a website, as opposed to trying to get out of
a lease, and having to liquidate all of your business-related equipment and
inventory.

As for the many other questions you posed, let me just say that there are
many ways of doing business, and even partnering with other businesses to
help generate traffic among and between each other.  The more customers you
steer towards another business, for instance, the more money that business
is likely to make.  So, for every customer you send their way, they
compensate you monetarily, which means cash in your pocket.  And the reverse
is true as well.  For every customer others send your way, you compensate
them for their efforts.

I hope this gives you a basic understanding of how it all works.  But the
most important thing to remember is, that you do not decide which business
you are going to be in, your customers do.  So make sure that, whatever
business you intend to go into, that there is a need and want for it.
Otherwise, nobody will buy what you have to offer, and you will soon be out
of business.

Best of luck to you!

-- George


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