...channel surfed to bull riding contest, all riders are multiple-sponsored, more advertisements on their western shirts than Baptists at a wine-tasting, every commercial opportunity is branded except bull-genitals, riders organized into teams, like Enterprise Rent-A-Car, winner of this tournament was Budweiser, oh, sorry, correction:  Bud Light

 

Sign me,   Why Bother To Go West When You Can Watch It On TV