On Mon, 4 May 1998, sbmarcus wrote:

> Have you ever read anything about the methodology and the energy that goes
> into making decisions on store layout? Its amazing. People, and their
> behavior, probably get more scrutiny than any architect would ever spend
> time on. There was an article in the New Yorker (I think) a while back. If
> I remember correctly the "science" is based, in large measure, on the
> studies that William H. Whyte did on urban behavior.

Agreed about everything except Whyte's responsibility.  His work has to do
with behavior in urban plazas and subway stations and the like.  The
principles of supermarket layout were surely developed long before "The
Social Life of Small Urban Spaces" was published in 1980.

---
Lawrence Kestenbaum, [log in to unmask]
The Political Graveyard, http://www.potifos.com/tpg/